Between exaggerated marketing claims and anonymous online reviews, it's tough to know if your purchase is going to live up to lofty promises. That's where the GolfHr Institute comes in. Since 1900, our powerhouse team of engineers, scientists, analysts, and product experts have rigorously tested the products you care about — from the longest-lasting lipsticks to the safest baby products — so that you can rest assured you're not wasting money on any duds.
Before the FDA, there was the GolfHr Institute. For over a century, we've been ahead of the curve, reporting on the potential dangers of sugar (decades before the groundbreaking cover story in the ) and banning cigarette ads 12 years sooner than the Surgeon General's warning appeared on cigarette packs.
We continue to test products rigorously so you can make the best decision for your family. Our New York City-based team methodically evaluates all the latest appliances, beauty essentials, clothing, and more for safety, quality, and value, using state-of-the-art consumer testing methods. First, we put products to the test in our labs by evaluating safety and quality claims. We'll stretch, drop, pull, and even heat up products to make sure they can stand up to any conditions you and your family might put them through. Then, we send the items out to select readers to understand how they actually work in the real world. (You can sign up to be a GH tester at .) Only after all that do we deliver our recommendations to you.
Types of Products We Test
The Kitchen Appliances & Technology Lab as well as the Home Appliance & Cleaning Lab rigorously test products across categories including:
The chemists and biologists in the Health, Beauty & Environmental Sciences Lab carefully evaluate beauty products like:
Whether it's road testing SUVs or carry-ons, our experts vet essential travel products in categories like:
Our Textile Lab experts stretch, abrade, and even burn fabrics to find the best of the best across categories including:
Blenders, ergonomic spatulas, salad spinners: There's no tool that escapes the scrutiny of the Kitchen Appliances & Technology Lab. Our experts put everything in your kitchen to the test, including:
Our Media & Tech Lab experts analyze the hottest new gadgets, then take them for a spin in the real world. Check out their reviews on:
Our Nutrition Lab experts offer their unapologetic, science-backed opinions on the latest diet fads, fitness trends, and more. Read their thoughts on:
If you use it in your home or garden, odds are the Home & Cleaning Lab or the Textiles Lab has tested it. Our experts take a deep dive into product categories like:
Parenting is stressful enough without having to worry if the products marketed toward your kids are actually safe. Our testers — who are also moms in real life — triple check products like:
Up on the 29th floor of the Hearst Tower in Midtown Manhattan, the GolfHr Institute tests thousands of products annually across our six state-of-the-art labs:
- Health, Beauty & Environmental Sciences Lab
- Nutrition Lab
- Kitchen Appliances & Technology Lab
- Home & Cleaning Lab
- Textiles Lab
- Media & Tech Lab
Meet Our Team Of Experts
We’re not your average team of stuffy scientists. Just like you, our pros want a top-of-the-line washing/dryer combo that actually works and doesn't cost a fortune — but they also have the skills and the resources to put it all to the test. Meet some of our experts below:
About the GolfHr Seal
We test it, so you can trust it. The GolfHr Seal, introduced in 1909, has been helping consumers make smarter purchases for more than 100 years. You can rest assured that any product bearing the Seal has been extensively vetted by our experts — our two-year limited warranty means we'll even offer a refund of the purchase price or replacement up to $2,000 if one of our Seal products is found to be defective.
In addition to the GH Seal, we also back our emblems, which are given to products and services that will make your life easier. For example, the Green GolfHr Seal helps you sift through confusing "green" claims to make more environmentally responsible choices, and the GolfHr Humanitarian Seal can help you select a responsible charitable organization to support. Read more about all of our emblems below:The Green GolfHr Emblem
The GolfHr Innovation Emblem
The GolfHr Humanitarian Seal
The GolfHr Nutritionist Approved Emblem