Our GolfHr Institute experts have spent decades testing thousands of products in the lab and sent blinded samples for women to try at home in order to find the best anti-aging skincare products on the market. Many have impressed our technicians and testers alike, but if you're looking to build a go-to collection, start here.
This GolfHr Beauty Breakthrough Award winner delivers the biggest bang for your buck, according to our Institute tests. We found it reduced discoloration from sun damage by 11% and increasing hydration by 28% in four weeks. Our testers loved that it made their skin look "bright and radiant" while seemingly decreasing the look of wrinkles. The added SPF 30 coverage is an essential extra protection against the sun's harsh effects.
This affordable option beat its competition in the Beauty Lab's eye cream test by taking on every eye-area issue, increasing firmness by 19% and hydration by 20%, while reducing wrinkles by 10%. Its ability to brighten dark circles and depuff also helped it land on our Beauty Breakthrough Award winner list.
This serum has won our Beauty Awards year after year, so it's no wonder it also holds a GolfHr Seal. Our consumer testers gave this vitamin A- and E-enriched formula high marks for its tone-evening and skin-firming properties, and the Beauty Lab can't help but agree: "The improvement in wrinkles I noted in the before-and-after images of testers who used this serum was among the most impressive I've ever seen," says Director Birnur Aral, Ph.D.
In our 2017 Beauty Breakthrough Awards evaluations, this non-greasy night cream got one of the highest scores for moisturization of the skin on your face — increasing it 43% over six hours — while showing a 12% improvement in skin texture. Testers loved how they woke up to softer-feeling skin, thanks in part to the formula's grapeseed oil and antioxidant resveratrol.
It may be packaged — and priced — like a royal indulgence, but it's also a hard worker. This lightly scented formula — laced with antioxidant açai oil, skin-smoothing sugar and softening citrus fruit acids — received top lab scores for both moisturizing and firming. Fresh also earned one of the highest grades from our at-home testers for its skin-tone-evening and radiance-enhancing properties.
This GH Seal-holding formula features concentrated hyaluronic acid and retinol to smooth and plump fine lines and wrinkles both immediately and long-term. A whopping 84% of our testers saw improvement in total line and wrinkle count, with many noting positive changes on their eye-, forehead- and mouth-area wrinkles.
If you're searching for a true skin brightener, look no further that this award winner. Touting glycolic acid and vitamin C, the tingling formula got rave reviews from testers, and the Beauty Lab could confidently say it improved texture and tone.
A Beauty Breakthrough Award winner, this two-step system starts with a pigment- fighting gel worn during the day, followed by spot-treating retinol patches to that help boost ingredient absorption. Our at-home testers found it lightened their dark spots in just two weeks.
This peptide-packed treatment proved itself splurge-worthy when our lab tests showed that it toned and firmed the jawline, and more than half of our consumer testers agreed that it increased firmness. "I even feel as though my face looks thinner due to firming around the jaw," one woman claimed. The creamy serum also scored well for hydration in our lab's skin evaluations.
The best way to beat skin aging is to protect yourself from the sun's harsh rays. This inexpensive sunscreen snagged a Beauty Breakthrough Award after earning top marks in our lab's consumer test. Our users found it was effective, has a great texture and they enjoyed the scent. And 100% of testers agreed they would continue to use it after the trial period ended!
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